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Report by Jim Reid and Galina Pozdnyakova: The same phone costs $2,592 in Turkey and $1,181 in the US — a difference of more than two times.
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A 41-economy global price survey prepared by Deutsche Bank analysts Jim Reid and Galina Pozdnyakova has revealed that Turkey is the country where the iPhone 17 Pro (256 GB) is sold at the highest price; Sözcü Gazetesi reported the findings.
The same phone that costs $2,592 in Turkey sells for $1,181 in the United States — meaning Turkish consumers pay more than twice what their American counterparts do. Turkey is followed in the ranking by Brazil at $2,260 and Egypt at $1,872. Among the cheapest countries on the list is Japan, which benefits from a weak yen and favorable tax advantages.
The report uses the Apple product as a global price thermometer: the iPhone, produced to identical standards everywhere in the world, measures how countries' currency policies and tax burdens are directly reflected in consumer prices. There are two main sources behind the price difference in Turkey: the depreciation of the lira against the dollar and high import taxes.
This disparity points to concrete inequality for Turkish households: a minimum wage worker would need to set aside five months of net salary just to purchase this phone. In last year's same survey, Turkey also ranked high; however, for the 2025 model, the dollar-denominated gap has widened further.