Deutsche Bank: Turkey Has the World's Most Expensive iPhone 17 Pro

A 41-economy global pricing study prepared by Deutsche Bank analysts Jim Reid and Galina Pozdnyakova has found that Turkey is the country where the iPhone 17 Pro (256 GB) is sold at the highest price; Sözcü Gazetesi reported the findings.

The same phone that costs $2,592 in Turkey sells for $1,181 in the United States — meaning a Turkish consumer pays more than twice what an American counterpart does. Turkey is followed in the ranking by Brazil at $2,260 and Egypt at $1,872. Among the cheapest countries on the list is Japan, with its weak yen and low tax advantages.

The report uses Apple's product as a global price barometer: the iPhone, produced to identical standards everywhere in the world, measures how countries' exchange rate policies and tax burdens are directly reflected in consumer prices. There are two fundamental sources of the price difference in Turkey: the lira's depreciation against the dollar and high import tariffs.

This ratio points to concrete inequality for Turkish households: a minimum wage worker would need to set aside five months of net salary simply to purchase this phone. In last year's same study, Turkey also ranked high; however, for the 2025 model, the dollar-denominated gap has widened even further.